Introduction
Never underestimate the power of previewing email before shooting them out.As sending emails without thoroughly previewing them can lead to costly mistakes and affect engagement and conversions. Klaviyo allows you to preview your emails before sending them. In this blog post, you will learn ‘How to preview email in klaviyo like a pro’. Click here to know how to send Test Email to your email address.How to preview email in klaviyo?
Follow the following instructions to preview in klaviyo:- Go to campaign
- Navigate to your campaign you want to preview
- Open Email > Edit Email
- Go to ‘Preview & Test’ from top right corner
- Click on ‘Preview and Test’ and that’s it
What next?
Double-check the following: →All images are clickable and links are fine. →Email size is below 100kb to save it from clipping.
→Preview in desktop and cell phone mode.
→Double-check your social media icon link if added.
→Ensure the CTA looks fine in desktop and cell phone mode because sometimes marketers use a large CTA, and CTA text occupies two lines, which is not a good practice at all.
Why Previewing Emails Is Essential
- First Impressions Matter: Your email’s appearance in your recipient’s inbox is the first impression they have of your brand. A poorly formatted or broken email can damage your reputation and decrease trust.
- Mobile Optimization: Most of the users use their cell phone to open email, so it’s vital to ensure your emails look great on small screens. Previewing your email helps you catch mobile responsiveness issues.
- Double-Check: Checking your email’s content, links, and images in a preview can save you from errors, such as typos or broken links.
- Consistency: Previewing emails allows you to maintain a consistent brand image and design across all your email marketing materials.
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FAQs:
1] How do I preview an email campaign in Klaviyo?
Answer: To preview an email campaign in Klaviyo, click the “Preview” button in the email editor, select preview recipients, review the email’s appearance on desktop and mobile, and make any necessary edits before sending.
2] Why is it important to preview an email campaign?
Answer: Previewing an email campaign is crucial to ensure it looks perfect and functions as intended, helping you avoid errors, broken links, and poor formatting that can negatively impact your recipients’ experience.
3] Can I preview my email in different email clients with Klaviyo?
Answer: Yes, Klaviyo allows you to preview your email in various email clients, helping you ensure that your email looks consistent and appealing to a wide range of recipients.
4] How can I ensure my CTA (Call to Action) looks good on both desktop and mobile?
Answer: To ensure your CTA looks good on both desktop and mobile, use responsive design principles, test it in Klaviyo’s preview mode, and avoid lengthy CTAs that may wrap onto two lines on mobile devices.
5] What should I check during the email preview process in Klaviyo?
Answer: During the email preview process, check for layout issues, broken links, image rendering, text alignment, and overall design consistency across different devices.
6] Is it necessary to send test emails after previewing in Klaviyo?
Answer: Yes, sending test emails to yourself or team members after previewing in Klaviyo is a recommended step to catch any last-minute issues and ensure your email appears correctly in actual inboxes.
7] Can I schedule emails for later delivery after previewing in Klaviyo?
Answer: Absolutely, Klaviyo allows you to schedule emails for later delivery once you’ve finished previewing and are confident in the email’s appearance and content.
8] What’s the advantage of using Klaviyo’s email preview feature?
Answer: Klaviyo’s email preview feature provides a user-friendly way to visualize how your email will appear to recipients on both desktop and mobile, ensuring a professional and error-free campaign.
