Why plain text emails should be your go-to [+best practices]

Introduction: In a world that seems to revolve around flashy graphics, animated GIFs, and multimedia content, the humble plain text email often stands overlooked. However, this unassuming form of communication possesses an enduring power that has withstood the test of time. In this blog, we’ll explore the’Why plain text emails should be your go-to’. Same […]

How to split CSV list in klaviyo

Introduction: In this article ‘how to split CSV list in klaviyo’ , we’ll explore a solution for marketers with large email lists that exceed their Klaviyo subscription limits. By learning how to split the list in Klaviyo, marketers can efficiently manage and send targeted email campaigns, ensuring maximum engagement and improved results. How to split […]

Unusual Klaviyo flows that can make you sales

Written by Gavin Hewitson, founder of the email marketing agency In-box.co.nz Odds are, if you are reading this article, you are already familiar with Klaviyo. You have your basic flows set up, and you probably have some campaigns going out on a regular basis. But, Klaviyo is capable of just soooo much more. While many […]

Pre-BFCM prep guide to capture email and SMS subscribers

Introduction: (BFCM) is just around the corner, and it’s time to uplift your marketing game. One powerful way to maximize your sales during this shopping frenzy is by building a strong subscriber base. In this guide ‘Pre-BFCM prep guide to capture email and SMS subscribers’, we’ll spill the secrets on how to capture subscribers’ email […]

How iOS17 can affect email and SMS marketing

Introduction: After iOS 14.5, every marketer and business owner is looking at new updates from Apple. We cannot track the open rate after iOS 15, and we noticed that there might be an issue with link tracking even after iOS 17. In this article, you’ll learn ‘how iOS17 can affect email and SMS marketing’. Reference: […]

Demystifying link tracking for email marketing success

Introduction: As email marketers, understanding the effectiveness of our campaigns is crucial for achieving success. One essential aspect of email marketing is link tracking, which allows us to monitor and analyze the performance of the links we include in our emails. Here, you’ll learn about ‘demystifying link tracking for email marketing success,’ and you’ll be […]

How to create engagement segment in klaviyo

Introduction: Personalization and the right message to the right audience play a  vital role in engagement and conversions. Klaviyo, a popular email marketing platform, offers a powerful tool called segmentation. Using it, you can effortlessly create segments for your engaged profiles. You’ll learn ‘how to create engagement segment in klaviyo’. Understanding Engaged Segments: Different people […]

How to capture birthday information for birthday flow klaviyo [+live examples]

Introduction: Establishing strong and meaningful connections with customers has become paramount for businesses striving to stand out. Among the most impactful of these is the “Birthday Flow,” a targeted strategy that allows businesses to create unforgettable experiences for their customers on their special day. In this blog, you’ll learn ‘how to capture birthday information for […]

how to activate the view product metric in Klaviyo

Introduction: As you know, the browse abandonment flow is one of the most important and basic pre-purchase flows to generate excellent conversion and the best engagement. But to activate this flow, you must ensure that the ‘Viewed Product’ metric is active. Otherwise, your browse abandon flow will not work, meaning no email of this flow […]

20 proven hacks to design brilliant email campaign- [ +Examples ]

Introduction: Discover the ultimate guide to designing brilliant emails that stand out in your reader’s crowded inbox. Unleash the power of segmentation, ONE-goal, pyramid pattern, personalization to engage your audience and boost conversions. Explore ’20 proven hacks to design a brilliant email campaign’. Segmentation: Divide your email audience into smaller, targeted groups based on their […]