Introduction:
Dynamic blocks are one of the important factors in your abandoned series like browse abandoned flow, cart abandoned flow, abandoned checkout flow to get conversions for you.
Most of the marketers don’t take it seriously and don’t even know how to design this block themselves.
In this article, you’ll learn how to ‘DIY Dynamic block abandoned cart flow Klaviyo‘ to set up the dynamic block for abandoned cart flow in Klaviyo.
Let’s dive in!
Before we get started, CLICK HERE to learn how to set up abandoned cart flow in klaviyo from scratch.
How to set up dynamic block abandoned cart flow klaviyo?
Follow the following steps:
- Go to your cart abandoned flow
- Open your 1st email of this flow
- Drag and drop an Image where you want to showcase the product they abandoned in their cart
- Browse Image Library
- Chose ‘Dynamic image’ option
- Place this URL there {{ event.ImageURL }}
Dynamic Image URL: To get this URL, Preview flow email and from there get this dynamic tag.
OR Preview your email and enter the command Ctrl+F to search for ‘Image.’ You will find it there.
- Add this URL {{ event.URL }} in link address section
- Hit ‘Done’ button
- And it might be populating the product image when you preview it.
Now to add the product information:
- Add a text block below this dynamic image block
- You can use the following tags to populate price, item name
{{ event.Name }} >> For Product Name
{{ event.Price }} >> For Product Price
You can get these tags by previewing your email .
- You will see the product name and its price when you preview your email, as shown in the screenshot below
URL for CTA:
Now add this URL {{ event.URL }} for your CTA and you are done with it : )
Hope you loved this article ‘DIY Dynamic block abandoned cart flow klaviyo’.
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FAQs:
Answer: Use this url {{ event.URL }] if you want to add a back to product button in abandoned cart flow in klaviyo.
4] What is an abandoned cart flow in Klaviyo?
Answer: An abandoned cart flow in Klaviyo is an automated email marketing campaign designed to recover potential sales by targeting customers who have added items to their cart but left without completing the purchase.
5] How can I set up an abandoned cart flow in Klaviyo?
Answer: To set up an abandoned cart flow, go to your Klaviyo account, navigate to the Flows tab, and create a new flow. Select the “Abandoned Cart” template and customize it to fit your brand and messaging.
6] What should my abandoned cart email include?
Answer: Your abandoned cart email should include a reminder of the items left in the cart, an enticing call to action, and a sense of urgency. Consider offering discounts, free shipping, or personalized recommendations.
7] When should I send abandoned cart emails in Klaviyo?
Answer: Typically, you should send the first abandoned cart email within a few hours of abandonment and follow up with additional emails over the next few days, adjusting the timing based on your audience’s behavior.
8] Should I offer discounts in abandoned cart emails?
Answer: Offering discounts can be effective in recovering abandoned carts, but it depends on your brand and strategy. Experiment with different approaches to see what works best for your audience.
9] How can I segment my abandoned cart flow in Klaviyo?
Answer: Segment your abandoned cart flow based on factors like customer behavior, cart value, or previous purchase history to send more targeted and relevant messages.
10] Can I use personalized recommendations in abandoned cart emails?
Answer: Yes, Klaviyo allows you to use personalized product recommendations based on a customer’s browsing and purchase history to increase the likelihood of recovery.
11] What is dynamic URL for abandoned cart flow in klaviyo?
Answer:
{{ event.URL }} >> For CTA
{{ event.Name }} >> For Product Name
{{ event.Price }} >> For Product Price
