Introduction:
In today’s digital landscape, SMS marketing has emerged as a powerful tool to engage customers and drive conversions. When combined with a robust platform like Klaviyo, it becomes even more potent. In this blog post, we’ll explore what is the ‘Very first step to start SMS marketing in klaviyo‘
Why SMS Marketing?
In the realm of digital marketing, email marketing has long been hailed as a highly effective tool for engaging with customers. However, in an increasingly crowded inbox, it’s crucial to explore additional avenues to reach your audience. This is where SMS marketing comes into play.
How to start SMS marketing in klaviyo?
Thinking of starting SMS marketing for your e-commerce business in Klaviyo? Great! Follow the steps below to turn your thoughts into action.
- Click on the name of your organization in the bottom left corner.
- Navigate to Settings > SMS.
1st Step:
- Click Set up SMS for free.
Step 2: Countries
- Select the countries where you want to use SMS (check all that apply):
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- United States
- Canada
- United Kingdom
- Australia
- New Zealand
- Click Next.
3rd Step:Company info
- Your information will only be used to verify a toll-free phone number so that you can send SMS messages in the United States and Canada.
- Fill out the right information about your business so they can quickly and easily verify you and provide your Toll-free number for SMS marketing.
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- For New Zealand: the only option is to request a short code.
- This number takes 5–6 weeks to be approved.
- For the UK and Australia: create a branded sender ID.
- Note that this sender ID will be used in both the UK and Australia.
- You can customize this sender ID to suit your needs.
- Branded sender IDs do not have a verification process, so you can start sending with them immediately.
- Branded sender IDs must:
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- Be between 3-11 characters
- Contain at least one letter
-
- For New Zealand: the only option is to request a short code.
Step 4: Confirm your sending info
- You can still change the sender name that your customers/recipients will see when they receive your SMS. The toll-free number is currently in the verifying stage, and after analyzing the information you have provided, Klaviyo will provide you with the necessary details to use for SMS marketing
- Click Next.
Step 5: Preview
- To preview SMS messages on your cell phone, add your US phone number and check how they look. You can create a separate list containing only your phone number to preview campaigns before sending them out.
Step 6: Grow your list:
- Here’s the last step to get started with SMS marketing in klaviyo. Set signup form asking for customers’ phone number/add them at checkout or upload them in klaviyo if you’ve already .
Hope you loved this blog ‘Very first step to start SMS marketing in klaviyo’ : )
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FAQs:
1] How do I get started with SMS marketing in Klaviyo?
Answer: To get started, you need to sign up for a Klaviyo account, integrate a SMS service provider, build your SMS list, and create targeted SMS campaigns using Klaviyo’s platform.
2] Which SMS service providers are compatible with Klaviyo?
Answer: Klaviyo currently integrates with popular SMS service providers such as Twilio, Postscript, Attentive, and SMSBump.
3] Do I need a dedicated phone number for SMS marketing in Klaviyo?
Answer: Yes, you will need a dedicated phone number to send SMS messages through Klaviyo. This number can be obtained through your integrated SMS service provider.
4] Can I customize the sender name for SMS messages in Klaviyo?
Answer: Yes, Klaviyo allows you to customize the sender name that recipients see when they receive your SMS messages. You can set it up within your Klaviyo account.
5] How can I preview SMS messages before sending them out in Klaviyo?
Answer: Klaviyo offers the option to preview SMS messages on your cell phone. Simply add your US phone number to your account and use it to preview how the messages will look.
6] Is there a way to segment my SMS list in Klaviyo?
Answer: Yes, Klaviyo provides powerful segmentation capabilities, allowing you to segment your SMS list based on various criteria such as demographics, purchase behavior, or engagement.
7] What are some best practices for SMS marketing in Klaviyo?
Answer: Some best practices include obtaining explicit consent, sending relevant and valuable content, personalizing messages, keeping them concise, and monitoring analytics to refine your strategy. One of the best practice is to use SMS in the following flows:
- Abandon checkout flow
- Abandon cart flow
- Browse abandon flow
- Thank you flow
- Birthday flow
- VIP Welcome flow
8] Can I automate SMS campaigns in Klaviyo?
Answer: Absolutely! Klaviyo allows you to automate SMS campaigns based on triggers and events, such as abandoned carts, order confirmations, or birthdays, using their powerful automation features.
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